Phaidra, which sells AI tech to industrial customers, raises $25M from DeepMind co-founder, others – GeekWire

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From left: CTO Vedavyas Panneershelvam, CEO Jim Gao, and COO Katherine Hoffman. (Phaidra Photograph)

Phaidra, a startup building artificial intelligence tools for industrial clients ranging from vaccine brands to paper mills, lifted $25 million.

The startup, led by alum from Alphabet’s AI study hub DeepMind, launched in Seattle in 2019 and focuses on generating AI-powered tech that is both scalable and repeatable. This enables it to run in an array of industrial verticals, these types of as details facilities, refineries, pharmaceutical plants and metal mills located across the globe.

“Whether you are talking pharmaceutical manufacturing or facts centers — they both of those benefit from equivalent heating and cooling technologies,” reported Jim Gao, CEO and co-founder, in an electronic mail. “Phaidra’s tactic is to create AI handle systems for particular systems that apply throughout numerous distinct industrial applications.” 

It has found demand from customers for its services improve as prices for strength and supplies climb about the earth. The startup suggests its methods can minimize the electricity consumption of a plant by up to 30%, rising profitability and decreasing emissions in the procedure.

“Energy efficiency is no longer a great-to-have,” Gao mentioned. “It is now enterprise significant.”

A screenshot of Phaidra’s user interface. (Phaidra Photo)

Gao established the company with fellow DeepMind alum Vedavyas Panneershelvam, together with Katherine Hoffman, a defense and HVAC market veteran. The firm announced that Robert Locke, a former senior government at automation huge Johnson Controls, will be its new president and chief method officer.

Phaidra has grown to a workforce of 53 and is currently in the method of recruiting extra staff. While the startup remains headquartered in Seattle, it claims it is an all-remote business, with workers spread out among seven different international locations.

It would not disclose if it was presently successful, but Gao states that the business has a good deal of probable clients to industry its expert services to.

“One of the most difficult worries is keeping concentrated,” he mentioned. “We communicate to potential consumers all the time from industries different from chemical production to green hydrogen output to glass production.”

Starshot Funds led the Sequence A spherical, with participation from Helena, Seattle-dependent Traveling Fish, Ahren Innovation Capital, Part 32 and Character. Mustafa Suleyman, co-founder of DeepMind, also invested. Dallas Mavericks owner Mark Cuban invested previously.

The firm has raised $30.5 million to-day. It declined to disclose its recent valuation.


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